Courses

Easy Learn Training Institute offers a bunch of training courses including Corporate Training Courses, Language Training Courses, Exam and Test Preparation, IT / Networking Courses, Industrial Automation and Microsoft Office courses across Dubai, UAE.

List of Training Courses in Dubai :

• Languages
•     English
•          English for Non Native Speakers
•          English for Advance Level
•          English for Basic Level
•          English for housewives
•          English for Intermediate Level
•          English for kids
•          English for Non Native Speakers
•          Verbal practical sessions
•      Arabic
•          Basic Level
•          Intermediate Level
•          Advance Level
•         
•    Exam Test and Preparation
•          IELTS (Academic and General)
•          TOEFL
•          SAT
•          GMAT
•          TOEIC
•          GRE
•          Comparison Table of English Test
•          CELPIP training in dubai
•    IT / Networking
•          CCNA
•          CCNP
•          MCSA 2012
•          MCSE 2012
•          ICDL
•          Microsoft Exchange Server 2013
•  
•    Industrial Automation
•          PLC
•          SCADA
•          Distributed Control Systems
•          AC Drives
•          Panel Designing
•          IPMT
•    Microsoft office
•          MS Word 2010 – Basic
•          MS Word 2010 – Advance
•          MS Excel 2010 – Basic
•          MS Excel 2010 – Advance Level
•          MS Excel 2010 – Intermediate
•          MS PowerPoint – Basic
•          MS PowerPoint – Advance
•          MS Outlook 2010 – Basic
•          MS Outlook 2010 – Advance

•  Digital Marketing
•          Certificate in digital marketing
•          Advanced digital marketing professional programme
•          Certified master in digital marketing

English for basic level

Learn English with Easy Learn Traning Institute-

Are you looking for English Training in Dubai, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!
If you want to learn to speak English, our English speaking classes are ideal for all age group learners to enjoy a practical and social experience while you learn English language.
On Registration day, you will be assessed with short verbal and written assignment to help us develop your required level in English.

COURSE CONTENT

Below are the some topics we cover in our English - Basic Level course:

• Understanding the concept of “Helping Verbs and Main Verbs”
• Understanding the picture of “Tenses” with its “Practical Implication”
• Learning of “Different Sentence Structure”
• Learning of “Modals with its Practical Implication”
• Learning of “Active voice-Passive voice”
• Learning “verb usage for communication”
• Learning “Phrases for communication”
• Learning “ Pronunciation Techniques”
• Understanding the concept of “Nouns and Pronouns”
• Writing Skills
• Practical Spoken sessions

This English Training course is delivered as interactive workshops where active participation is encouraged.

Learning English or any language, for that matter takes time and effort. We make the learning a lot easier by providing you:

•  Conversation oriented training program from beginner to advanced level.
•  Highly experienced and engaging native English Trainers to provide guidance and motivation.
•  Course material with supporting CDs to practice in your free time.
•  A pleasant learning environment and convenient schedules on weekdays and weekends.
•  Private, semi-private and group classes available

So Don’t wait another day – start learning English today!!

English for Intermediate Level

Learn English with Easy Learn Training Institute -

Are you looking for English Speaking Course in Dubai, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!

If you want to learn to speak English, our English speaking classes are ideal for all age group learners to enjoy a practical and social experience while you learn English language.

OOn Registration day, you will be assessed with short verbal and written assignment to help us develop your required level in English.

COURSE CONTENT

Below are the some topics we cover in our English -Intermediate Level course:

•Understanding the concept of “Adjectives”
•Understanding the concept of “Adverbs”
•Learning “Different kinds of Adverbs and its usage”
•Understanding the usage of “A, An, The”
•Practical class
•Learning “If Conditionals”
•Learning “Word Roots “
•Learning “Phrases –Level 2 for verbal communication”
•Learning “Verb usage and Verb Pattern – Level 2- For verbal and written communication
•Learning “Idioms and Proverbs”
•Understanding the “Concept and usage of conjunctions”
•Learning “Simple, Compound and Complex sentence”
•Learning “One word Substitution, synonym and Antonym”

After completion of this course student will be -

• Able to make “different kinds of sentences”
• Able to “construct the paragraph well”
• Able to use “grammar properly”

Learning English – or any language, for that matter – takes time and effort. We make the learning a lot easier by providing you:

• Conversation oriented training program from beginner to advanced level.
• Highly experienced and engaging native English Trainers to provide guidance and motivation.
• Course material with supporting CDs to practice in your free time.
• A pleasant learning environment and convenient schedules on weekdays and weekends.
• Private, semi-private and group classes available

Note:- This English Speaking course is delivered as interactive workshops where active participation is encouraged.

So don’t wait another day – start learning English today!!

English for Advance Level

English Language Training with Easy Learn Training Institute -

Are you looking for English Training in Dubai, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!

If you want to learn to speak English, our English speaking classes are ideal for all age group learners to enjoy a practical and social experience while you learn English language.

OOn Registration day, you will be assessed with short verbal and written assignment to help us develop your required level in English.

COURSE CONTENT

Below are the some topics we cover in our English for Advance Level course:

•Learning the “Usage of Prepositions”
•Practical Implication of “Prepositions”
•Learning “Writing Skills”
•Practical Implication of “Writing Skills”
•Learning “Presentation Skills”
•Public Speaking
•Voice and Accent
•Metaphor
•Simile
•Business Letters
•Subject Verb Agreement
•Parallelism Errors

After completion of this course along with English Speaking Skills student will be -

• Able to have “Good writing Skills”
• Able to have “Good Presentation Skills”

Learning English or any language, for that matter takes time and effort. We make the learning a lot easier by providing you:

• Conversation oriented training program from beginner to advanced level.
• Highly experienced and engaging native English Trainers to provide guidance and motivation.
• Course material with supporting CDs to practice in your free time.
• A pleasant learning environment and convenient schedules on weekdays and weekends.
• Private, semi-private and group classes available

So don’t wait another day – start learning English today!!

Arabic for Non-Native speakers

Learn Arabic with Easy Learn Training Institute-

Are you looking for quality courses, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!
If you want to learn to speak Arabic, our Arabic classes are ideal for adult learners to enjoy a practical and social experience while you learn Arabic language and culture.
Learn Arabic in the 'smart and easy way' in Dubai with the EasyLearn Training Institute.
This Arabic course is a beginners and Intermediate Arabic course and no prior knowledge of the Arabic language is required. Modern Standard Arabic or Literary Arabic is the standardized and literary variety of Arabic used in writing and in most formal speech.
Arabic is the official language of 27 countries and is spoken by more than 300 million people world-wide, the third most after English and French. Participants learn the basics of the language including the numbers, gender and greetings, while introducing some basic elements of Arabic writing. The course follows the recommended textbook to allow easy reference and practice between sessions.

Course Content

Below are the some topics we cover in our Arabic course:

•Letters – alif, baa, taa, and thaa
•Short vowels - ‘fatHa’, ‘damma’, and 'kasra'
•Long vowels – aa, uu, ii
•Connecting and non-connecting letters
•Jiim, haa, khaa, waaw, and yaa
•Short vowels - 'sukoon'
•Hamza, daal, raa, zaay, siin,shiin, saad, daad
•The 'Shadda'
•Taa, Dhaa, A’ayn, ghayn, faa, qaaf, kaaf, laam
•The 'laam alif'
•Miim, nuun, and haa
•The 'alif laam'
•The 'dagger alif'
•Numbers 1-10
•Writing one letter particles
•Using the dictionary
•Greetings
• ‘Hadritak’ and 'Hadritik
•Meeting people
•Introductions
•Gender
•Addressing people
•‘ItfaDaal’ and 'ItfaDaali'
•Expressing feelings
•Visiting people
This Arabic course is delivered as interactive workshops where active participation is encouraged.
Learning Arabic – or any language, for that matter – takes time and effort. We make the learning a lot easier by providing you:
•Conversation oriented training program from beginner to advanced level.
•Highly experienced and engaging native Arabic Trainers to provide guidance and motivation.
•Course material in English and Arabic with supporting CDs to practice in your free time.
•A pleasant learning environment and convenient schedules on weekdays and weekends.
•Private, semi-private and group classes available

So Don’t wait another day – start learning Arabic today!!

TOEFL

• The TOEFL exam evaluates nonnative English speakers’ ability to speak, read, write and listen to English in a similar way that is used in universities.
• There are two well recognized formats of the TOEFL: iBT (Internet Based) and PBT (Paper Based).
• TOEFl (PBT): It tests Listening, Reading and Grammar skills with total score of 677
• TOEFL iBT: It tests Reading (60- 80 minutes), Listening (60- 90 minutes), Speaking (20 minutes) and Writing (50 minutes) with total score of 120 . 
• The TOEFL® Test Gives You an Advantage: Most Widely Accepted, Most Popular and Most Convenient Choice
• The TOEFL test is the most widely respected English-language test in the world, recognized by more than 10,000 colleges, universities and agencies in more than 130 countries, including Australia, Canada, the U.K. and the United States. Wherever you want to study, the TOEFL test can help you get there
• The Toefl test has over 50 test dates per year at authorized test Centres around the world.
• You can retake the test as many times as you wish, but you can take it more than once in a 12 day period

• Students planning to study at a higher education
• Scholarship and Certification Candidates
• English Language learners who want to track their progress
• Students and Workers applying for visas 

COURSE OBJECTIVE

• Able to understand the structure of each module properly
• Learning strategies for all kinds of questions
• Practice all modules
• Able to solve an each module efficiently.

SAT

• The College Board Conducts the internationally acclaimed SAT Test 2018 that evaluates a candidate’s academic knowledge in Reading, Writing, Quantitative Aptitude and other prescribed specialized subjects.
• SAT 2018 is opted by aspirants who wish to pursue undergraduate studies in the United States and some other countries.
• It evaluates how the test takers analyze the problems and provide a logical solution.
• The topics are designed keeping in mind the standards of the junior and senior high school students and is based on subjects taught in high school as well.
• The SAT 2018 is of two types: SAT Reasoning Test and SAT 2018 Subject Test
• SAT Reasoning Test includes Evidence Based Reading Test, Writing and Language Test, Math Test and SAT Essay Test (Optional)
• SAT 2018 Subject Test includes Science, English, History, Mathematics and Languages
• SAT exam is owned, published, conducted and developed by the College Board, a private, non-profit Organization in the United States.
• For college admission in USA- you need other documents also: High School GPA, Academic transcript, Letters of Recommendation and Personal Essays
• This test is used for college admissions in united states
• The sat scores are valid for five years
• You can take SAT as many times as you want.
• Other countries accepting sat scores include: Australia, united kingdom, Singapore, Canada
• You can take the sat in 175 countries but it is up to the institution to decide whether they want to accept scores or not
• Top Universities of USA- Brown University, University of Pennsylvania, John Hopkins university, Northwestern university, Harvey mudd college, Washington university in St. louis, Princeton university, Harvard university, Massachusetts institute of technology, University of Chicago, Duke university, California Institute of Technology, Stanford university, Amherst college, Dartmouth college etc. 

Test Format

Score System

SAT Test Dates

SAT Classroom Training

PTE Training in dubai

• PTE Academic is a computer based test that measures a student’s ability by testing their level of English through tasks which reflects real life settings and situations.
• Students take this exam to take admission in college universities. It tests Reading, Writing, Listening and Speaking. Questions often test 2 skills together. It last for 3 hours.
• Score can range between 10-90 points
• PTE Academic Results are available in five business days
• Testing globally over 360 days of the year, in over 250 test centers around the world
• Computer based marketing ensures all test takers are scored impartially and accurately.
• PTE Academic is accepted for study applications by thousands of academic programs around the world, and approved by the Australian and New Zealand Governments for all student visa and migration applications

COURSE OBJECTIVE

Our objective of the PTE Academic Training at Easy Learn is that student is–

• Able to understand the structure of each module properly
• Learning strategies for all kinds of questions
• Practicing modules
• Able to solve an each PTE module efficiently
• Score the required points in PTE.

TEST FORMAT

TOEIC

• It is an English Language test designed specifically to measure the everyday English skills of people working in an international environment and it’s administered by Educational Testing Service.
• There are two different forms of the exam. The TOEIC Listening and Reading test consists of two equally graded tests of comprehension assessment activities, the newer TOEIC Speaking and Writing comprises tests of pronunciation, vocabulary, grammar, fluency, grammar, overall coherence and structure. Each Test has a score range between 0-200, with test takers grouped into eight proficiency level.
• Maximum Marks for Listening and Reading: 990 score
• Duration: Listening: 60 minutes and Reading: 60 minutes
• Maximum Marks for Writing and Speaking: 400 score.
• Duration: speaking Test: 20 minutes and Writing Test: 60 minutes

Course Objective

Our objective of the TOEIC Training at Easy Learn is that student is –

• Able to understand the structure of each module properly
• Learning strategies for all kinds of questions
• Practicing modules
• Able to solve an each TOEIC module efficiently
• Score the required points in TOEIC

IELTS Training in Dubai (Academic and General)

• The International English Language Testing System (IELTS) assesses the English language proficiency of people who want to study or work where English is used as the language of communication. IELTS tests are held in over 1,000 locations across the world with tests up to four times a month .
• There is no pass or fail in IELTS. Candidates are graded on their performance, using scores from 1 to 9 for each part of the test – Listening, Reading, Writing and Speaking. The results from the four parts then produce an Overall Band Score.
• Each band corresponds to a level of English competence. All parts of the test and the Overall Band Score can be reported in whole and half bands, eg 6.5, 7.0, 7.5, 8.0.
• IELTS exam is given in order to gain worldwide recognition for study, work and immigration.
  They are evaluated in four different modules Listening, Reading, Writing, And Speaking.
• It’s administered by Cambridge English Language Assessment, British Council, and IDP Education.
• IELTS test takers can choose between two versions of the test – IELTS Academic or IELTS General Training – depending on their academic or professional aims, or visa requirements. All candidates take the same Listening and Speaking components but different Reading and Writing components.
• Maximum score: 9 Band, Minimum Score: Depends on various factors (like university, Job profile etc.)
• Test Format- IELTS Listening: 40 minutes, Reading: 60 minutes, Writing: 60 minutes and Speaking: 15-20 minutes
• Duration: 3 hours and it’s validity is of 2 years.

Course Objective-

Our objective of the IELTS training at Easy Learn is that student should be –

• Able to understand the structure of each module properly
• Learning strategies for all kinds of questions
• Practice all IELTS modules
• Able to solve an each IELTS module efficiently
• Score the required band in IELTS.

So don’t wait another day – start preparing IELTS today with Easy Learn Training Institute

CELPIP TRAINING IN DUBAI

• CELPIP is a computer based English proficiency test designated by IRCC (Immigration Refugees and Citizenship Canada) for permanent resident status in Canada and Canadian Citizenship
• There are two versions of test- CELPIP General Test and CELPIP General LS Test.
• CELPIP General Test is for Canadian Citizenship and CELPIP General LS Test is for permanent resident status in Canada.
• CELPIP General Test assesses functional Listening, Reading, Writing and Speaking, whereas CELPIP- General LS Test assesses functional Listening and Speaking proficiency.
• Maximum Time for CELPIP General is 3 hours, and Maximum Time for CELPIP General LS is 1 hour 10 minutes
• CELPIP Results are available in eight business days, and in express rating- it would be available in three days.
• It is administered by Paragon, a subsidiary of University of British Columbia.
• The CELPIP Test is available at four countries- Canada, United Arab Emirates, United Sates of America, Philippines
• As of February 15, 2018, the fee for CELPIP-General Test sittings in Dubai, UAE will be CAD 340.00, and in New York, USA will be CAD 285.00.
• Test Dates are available twice in the month, and that would mostly be on Fridays in Dubai.
• On Test Day- Documents required for CELPIP General Test is – Passport/ Refugee protection Claimant Document/ Travel Document.
• On Test Day- Documents required for CELPIP General LS Test is – Passport/Canadian Permanent Resident Card.

COURSE OBJECTIVE   

Our objective of the CELPIP Training at Easy Learn is that student is–

•        Able to understand the structure of each module properly
•        Learning strategies for all kinds of questions
•        Practicing modules
•        Able to solve an each CELPIP module efficiently
•        Score the required points in CELPIP

TEST FORMAT

MS Word 2010 - Basic

Lesson 1: Getting started
The Word window
New documents
Word Help

Lesson 2: Navigation and selection techniques
Document navigation
Selection techniques

Lesson 3: Editing text
Working with text
Using Undo and Redo
Cutting, copying, and pasting text

Lesson 4: Formatting text
Character formatting
Tab settings
Paragraph formatting
Paragraph spacing and indents
Automatic formatting

Lesson 5: Tables
Creating tables
Working with table content
Changing the table structure

Lesson 6: Page layout
Headers and footers
Margins
Page breaks

Lesson 7: Proofing and printing documents 
Checking spelling and grammar
Using Auto Correct
Finding and replacing text
Printing documents
PDF and XPS documents

Lesson 8: Graphics
Adding graphics and clip art
Working with graphics.

MS Words 2010 - Advance

Lesson 1: Styles and outlines
Examining formatting
Creating styles
Modifying styles
Working with outlines

Lesson 2: Sections and columns
Creating and formatting sections
Working with columns

Lesson 3: Formatting tables 
Table formatting basics
Borders and shading
Table data
Table styles

Lesson 4: Printing labels and envelopes
Labels
Envelopes

Lesson 5: Templates and building blocks
Template basics
Building blocks
Document properties

Lesson 6: Graphics
Creating diagrams
Using the Drawing tools
Formatting text graphically

Lesson 7: Managing document revisions
Tracking changes
Working with comments

Lesson 8: Web features
Web pages
Hyperlinks

MS Excel 2010 - Basic

Lesson 1: Getting Started with Microsoft Excel 2010 
• Identify the Elements of the Excel Interface
• Create a Basic Worksheet
• Use the Help System

Lesson 2: Performing Calculations 
• Create Formulas in a Worksheet
• Insert Functions in a Worksheet
• Reuse Formulas

Lesson 3: Modifying a Worksheet
• Manipulate Data
• Insert, Manipulate, and Delete Cells, Columns, and Rows
• Search for and Replace Data
• Spell Check a Worksheet

Lesson 4: Formatting a Worksheet 
• Modify Fonts
• Add Borders and Color to Cells
• Apply Number Formats
• Align Cell Contents
• Apply Cell Styles

Lesson 5: Printing Workbook Contents 
• Define the Basic Page Layout for a Workbook
• Refine the Page Layout and Apply Print Options

Lesson 6: Managing Large Workbooks 
• Format Worksheet Tabs
• Manage Worksheets
• Manage the View of Worksheets and Workbooks

Lesson 7: Customizing the Excel Environment 
• Customize General and Language Options
• Customize Formula Options
• Customize Proofing and Save Options
• Customize the Ribbon and Quick Access Toolbar
• Customize the Functionality of Excel by Enabling Add-Ins
• Customize Advanced and Trust Center Options.

MS Excel - Advance Level

Lesson 1: Automating Worksheet Functionality 
• Update Workbook Properties
• Create and Edit a Macro
• Apply Conditional Formatting
• Add Data Validation Criteria

Lesson 2: Auditing Worksheets

• Trace Cells
• Troubleshoot Invalid Data and Formula Errors
• Watch and Evaluate Formulas
• Create a Data List Outline

Lesson 3: Analyzing Data
• Create Spark lines
• Create Scenarios
• Perform a What-If Analysis
• Perform a Statistical Analysis with the Analysis Tool Pack

Lesson 4: Working with Multiple Workbooks 
• Create a Workspace
• Consolidate Data
• Link Cells In Different Workbooks
• Merge Workbooks

Lesson 5: Building a PivotTable
• Insert a PivotTable
• Create a PivotTable Based on External Data
• Categorize PivotTable Data
• Customize a PivotTable

Lesson 6: Analyzing Data Using Pivot Tables
• Create Custom Calculations in a PivotTable
• Restructure a PivotTable

Lesson 7: Presenting PivotTable Data Visually
• Format a PivotTable
• Present a PivotTable in a Pivot Chart
• Print PivotTables and Pivot Charts

Lesson 8: Exporting Excel Data
• Export Excel Data
• Import a Delimited Text File
• Integrate Excel Data with the Web
• Create a Web Query

Lesson 9: Examining Data Using Math Functions
• Analyze Sales Data Using Math Functions

Lesson 10: Manipulating Data Using Text and Information Functions
• Manipulate Data Using Text Functions
• Validate Data Using Information Functions

Lesson 11: Working with Templates and Charts
• Create Advanced Templates
• Create Advanced Charts

Lesson 12: Managing Data in Workbooks
• Retrieve and Paste Data
• Clean Data in Workbooks

MS Excel – Intermediate

Excel 2010 – Level 2 (Intermediate)

Lesson 1: Creating Advanced Formulas 
• Apply Range Names
• Use Specialized Functions

Lesson 2: Analyzing Data with Logical and Lookup Functions 
• Leverage Questions and Testing to Write Formulas
• Use Logical and Lookup Functions to Find Answers to Questions

Lesson 3: Organizing Worksheet Data with Tables 
• Create and Modify Tables
• Sort and Filter Data
• Use Summary and Database Functions to Calculate Data

Lesson 4: Visualizing Data with Charts
• Create Charts
• Modify and Format Charts
• Create a Trendline
• Create Advanced Charts

Lesson 5: Analyzing Data with PivotTables, Slicers, and PivotCharts
• Create a PivotTable
• Filter Data Using Slicers
• Analyze Data Using Pivot Charts

Lesson 6: Inserting Graphics
• Insert and Modify Graphic Objects
• Layer and Group Graphic Objects
• Incorporate SmartArt

Lesson 7: Enhancing Workbooks 
• Customize Workbooks
• Manage Themes
• Create and Use Templates
• Protect Files

MS Power Point – Basic

Lesson 1: Getting Started with PowerPoint

• Navigate the PowerPoint Environment

• Create and Save a PowerPoint Presentation

• Use Help

Lesson 2: Developing a PowerPoint Presentation
• Select a Presentation Type
• View and Navigate a Presentation
• Edit Text
• Build a Presentation

Lesson 3: Performing Advanced Text Editing

• Format Characters
• Format Paragraphs
• Format Text Boxes

 Lesson 4: Adding Graphical Elements to Your Presentation

• Insert Clip Art and Images
• Insert Shapes

Lesson 5: Modifying Objects in Your Presentation

• Edit Objects
• Format Objects
• Group Objects
• Arrange Objects
• Animate Objects

 Lesson 6: Adding Tables to Your Presentation

• Create a Table
• Format a Table
• Insert a Table from Other Microsoft Office Applications

Lesson 7: Adding Charts to Your Presentation

• Create a Chart
• Format a Chart
• Insert a Chart from Microsoft Excel

Lesson 8: Preparing to Deliver Your Presentation

• Review Your Presentation
• Apply Transitions
• Print Your Presentation
• Deliver Your Presentation

MS Power Point - Advance

Lesson 1: Modifying the PowerPoint Environment

• Customize the User Interface

• Set PowerPoint 2010 Options

Lesson 2: Customizing Design Templates

• Modify Slide Masters and Slide Layouts
• Add Headers and Footers
• Modify the Notes Master and the Handout Master

Lesson 3: Adding SmartArt to a Presentation

• Create SmartArt
• Modify SmartArt

Lesson 4: Working with Media and Animations

• Add Audio to a Presentation
• Add Video to a Presentation
• Customize Animations and Transitions

Lesson 5: Collaborating on a Presentation

• Review a Presentation
• Publish Slides to a Slide Library
• Share a Presentation on the Web

Lesson 6: Customizing a Slide Show

• Annotate a Presentation
• Set Up a Slide Show
• Create a Custom Slide Show
• Add Hyperlinks and Action Buttons
• Record a Presentation

Lesson 7: Securing and Distributing a Presentation

• Secure a Presentation

MS Outlook 2010 - Basic

Lesson 1: Getting started
The program window
Outlook Today
Getting help

Lesson 2: E-mail

Reading messages

Creating and sending messages
Working with messages
Handling attachments

Lesson 3: E-mail management
Setting message options
Managing junk e-mail
Using Search folders
Printing messages and attachments

Lesson 4: Contacts
Working with contacts
Using contact groups
Using the People Pane

Lesson 5: Tasks
Working with tasks
Managing tasks

Lesson 6: Appointments and events
Creating and sending appointments
Modifying appointments
Working with events
Using Calendar views

Lesson 7: Meeting requests and responses
Scheduling meetings
Managing meetings

MS Outlook 2010 – Advance

Lesson 1: Customizing Outlook
The Outlook environment
General options
Language and keyboard options
Quick Steps
The Navigation pane

Lesson 2: Working with contacts
Address books
Contact groups

Lesson 3: Customizing messages
Message appearance
Signatures
Voting buttons
Out-of-office messages

Lesson 4: Organizing items
Folders
Searching
Filters
Categories

Lesson 5: Organizing Mail
Organizing the Inbox folder
Setting rules

CCNA

Prepare CCNA Exam with Easy Learn Training Institute -

Are you looking for CCNA Exam preparation in Dubai, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!

Our Classroom training for CCNA is ideal for those who want to Get CCAN certified in first attempt with High Score in CCNA exam.

Exam Code: 200-120 CCNA
Duration: 90 minutes (50-60 questions)
Certification: CCNA ROUTING & SWITCHING
Exam Center : Any Pearson VUE Authorized Testing Center

Course Description:

The 200-120 composite CCNA v2 exam is a 1-½ hour test with 50–60 questions. The 200-120 CCNA exam is the composite exam associated with the CCNA Routing and Switching certification. This exam tests a candidates knowledge and skills required to install, operate, and troubleshoot a small to medium-size enterprise branch network.

Our classroom training for CCNA include all the areas covered under the 200-120 CCNA exam.
The following topics are general guidelines for the content likely to be included on the exam. However,
other related topics may also appear on any specific delivery of the exam.

Operation of IP Data Networks 

Networking Fundamentals

OSI Model

• IP Fundamentals
• Flsm
• Vlsm

Basic Router Configuration

• Security on Router with Password
• Password Configuration
• Remote Connection for Router
• Password Breaking

Routing Configuration

• Static Routing
• RIP Routing
• EIGRP Routing
• OSPF Routing

Switching

• STP Configuration
• VLAN Configuration
• VLAN BetweenSwitches
• Inter VLAN Routing
• VTP Configuratio
• Trunk And Access Port Configuration

ACL Configuration

• Standard ACL Configuration
• Extended ACL Configuration

DHCP Configuration

• NAT Configuration
• Static Nat
• Dynamic Nat
• NAT with PAT

IPv6 Configuration

Troubleshooting

So Don’t wait another day – start preparing CCNA today!!

PLC Training In Dubai

Are you looking for PLC Training in Dubai, provided by Experienced and Professional teachers, with Flexible timings? We have what you need!!

PLC  Siemens 

1.    Introduction to Automation

• What is Automation
• Requirements of Automation
• Role of engineers
• Components for Automation
• Advantages PLC

2.    General PLC Introduction

• Architectural Evolution of PLC
• Role of PLC in automation
• PLC Applications, Advantages & disadvantages
• Introduction to PLC hardware
• Detail Description about each hardware
• CPU, I/P, O/P, P/S, Bus & Rack
• Explanation of Signal Flow in PLC
• Concept remote I/O & redundancy
• Typical installation PLC
• Different Programming languages
• Scan Cycle execution
• Communication Baud rate
• Different type of protocol 
• Bit, byte, word & double word concept
• PLC selection criteria
• Architectural Evolution of PLC Applications
• Advantages & disadvantages
• PLC Basic Hardware
• Detail Description about each hardware
• CPU, I/P, O/P, P/S, Bus & Rack
• Explanation of Signal Flow in PLC
• Concept remote I/O & redundancy
• Typical installation PLC
• Different Programming languages
• Scan Cycle, Baud rate & Protocol 
• Bit, byte, word & double word
• PLC selection criteria

3.    Siemens PLC

• Introduction to hardware
• Switching on Procedure with PLC Hardware 
• PLC Manufacturer
• Different Siemens PLC Ranges
• Different PLC Modules
• Basic Hardware CPU, SM,  FM, IM, PS
• PLC Hardware diagram,
• Different Protocol used in Siemens PLC
• Input & Output Addressing
• Addressing of programming instructions
• Basic programming symbols
• Basic programming rules
• Concept Download & Upload
• PLC software switching on with Simulator

4.    Creating new application

• Aa PLC software switching on with Simulator
• Use of NO, NC, O/P coil
• Start, Stop, hold on, set & reset concept
• AND & OR function with NO contact
• Timer- Addressing, Reset & practice program
• Counter - Addressing & Practice program.
• Compare Data with Limiter, Equal, Greater & Less.
• Mathematical- Add, Subtract, Multiply Division & Practice program
• Subroutine concept, call   & Practice program 
• Analog (varying data) scaling
• Selection & addressing of FC 105 & Practice program 
• Move, Jump & label
• Positive & negative edge detection
• Master control reset
• Bit shift left & right application
• Bitwise AND & OR function
• Status bit application
• Square & square root
• Trigonometric function

5.    Practical on Hardware

• Power supply Switching on precaution
• How to refer wiring manual
• Different wiring diagram
• Digital & analog wiring
• Sink & Source concept
• Types of transmitter
• Switching on Procedure with PLC Hardware
• Data Block programing
• Function Block programing
• Checking real time program

6.    Trouble shooting / Fault finding

• Finding faults with help of software
• Input fault reasons
• PLC hang up
• PLC program corrupt
• CPU control switch function
• Downloading program to PLC
• Uploading program from PLC

      Use of memory

      Concept of Force Input and output

      Precaution & Procedure removal and fitment of PLC modules

      Input and output terminal change precaution

*7.   Maintenance of PLC

• Switching on precaution
• Replacing Input and output terminal with help of software
• Requirements PLC maintenance - software CD

  Process Text, wiring manual and software diagram manual

• Documentation Backup of program
• Hard copy (Print)
• Cross reference

*8.   Networking of PLC

• Networking with another AB PLC
• Networking Driver selection
• Networking with SCADA
• Networking with HMI
• Data Block programing
• Function Block programing
• PID concept and programming

*9.  Software installation

•       Memory Requirement
•       Operating system
•       Admin password

    Assignments

*22 (12 compulsory)

•       Topics for experienced person

 SCADA (Wonderware Intouch )

1. 1.Introduction PPT

• Architecture evolution of SCADA
• Function of SCADA 
• Requirements of SCADA
• Different types of packages of SCADA
• Criteria selection SCADA 
• Tag and its types
• Different monitoring facility available in 
• Function of alarm and types
• Purpose trend and types
• Script function and its use
• Concept of tool library
• Different vender of SCADA
• Recipe function and its use

1. 2.SCADA Practical

• Introduction to SCADA Software
• Different of shapes and facility available
• Different color options
• Creating a new SCADA application
• Selection of symbols wizard library
• Selection of symbols symbol factory
• Creating Database of Tags
• Creating & Editing graphic display with different symbols
• Data Entry giving command through user input
• Different of shapes and facility available
• Various color options
• Different discrete animation properties 
• Sizing height width and both
• Movement- vertical, horizontal & diagonal
• Blinking with different color
• Visibility indicator lamp & text
• Filling – vertical and horizontal
• Value display of discrete and analog quantity
• Creating & Accessing Real-time Trends
• Creating & Accessing Historical Trends 
• Creating different warning (Alarms)
• Configuration of SCADA alarms
• larms LOLO, LO HI, HIHI 
• Alarm data record display with different options
• Acknowledge button function 
• Security function of SCADA
• Configuration of different user
• Concept of Access level

1. 3.Writing logic through script

• Application script
• Condition Script
• Window script
• Concept faceplate (run time tool)
• Introduction to system tag

1. 4.Networking  (communication)of SCADA 

• PLC and SCADA communication
• Communication with HMI
• Selection of driver
• Selection of symbols from tool library
• Configuration of I/O tag
• Run time program monitoring
• Connectivity with excel

1. 5.*Concept of RTU and modem theory 

• Architecture of RTU and modem
• Connection to different component
• Application of RTU
• Use of modem with SCADA
• Use of OPC server software

1. 6.* Maintenance of SCADA

Switching on precaution

Replacing Input and output terminal with help of software

In case of RTU check wiring and power supply

Documentation Backup of program

Hard copy (Print)

Cross reference

1. 7.*Software installation

 Memory Requirement

 Operating system

 Admin password

8. Assignments

1. 1to 10 assignments

*Topics for experienced person

Distributed Control System

Participants
Plant maintenance engineers, projects, design & consulting engineers.

Objective

Participants will get detail knowledge about the selection of control system as well as they will have technological comparison between various hardware available in the industry.

Topics covered

• Introduction to control system

• Applications of DCS system

• Architectural evolution for DCS

• Hardware architecture of DCS -

• Processor
• Power supply
• I/O modules
• Communication bus
• Operator and Engineering station
• Redundancy

• Comparison between the hardware PLC & DCS

• Designing control system solution using DCS -
• Instrumentation and control
• Detail engineering
• General outlay
• Earthing requirements
• Communication bus system
• Redundancy level
• Standard codes and practices required at site
• Training and documentation
• Schedule of quantity
• Engineering and software development

• Practical exposure on Fisher Rosemount DCS system -
• Overview of Delta V System Components & Topologies
• Detailed Information on Controllers, I/O Cards, Carriers,             System Power Supplies,
• Delta V Control Networks
• Installation of Operating System & Delta V Software             Components
• Application development

• Technical evolution / Comparison between leading DCS system
(Yokogawa, Tata Honeywell, Fisher Rosemount) -
• Hardware architecture
• I/O handling capabilities
• Configuration and programming details
• Operator and Engineering station
• Processing speed
• Redundancy
• Communication bus

AC Drives

Participants
Plant maintenance engineers, projects, design & consulting engineers.

Objective 
Participants will be able to select, program, install and maintain drives to suit their application.

Topics covered

 • Introduction to AC Drives

• Selection criteria of the drives for particular application i.e. Speed /Torque Characteristic etc.

• Configuration of different motor parameter for drives i.e. speed  and torque control, types of braking, ramp selection, jog/inch  selection, flux optimization, No. of poles, load equalization,  selection of slip & skip frequencies, preset speed selection, RPM  etc.

• Remote and Local operation of Variable Speed Drives.

• Communication with PLC, MMI/SCADA Software.

• Study of different operational methods like PWM method, flux  vector control, vector voltage control, direct torque control etc.  on which Variable Speed Drives work.

• Troubleshooting

• Case study and different applications of Drives in the industry.

Panel Designing

Panels:-

• Allen Bradley SLC500 PLC Panel
  Ø Design, Assembly & Testing.

Basic of Panel Wiring

This course will teach students the basics of electrical wiring.

TOPICS COVERED :-

• Reading & interpreting wiring plans.

• Single line diagram of large power distribution system in plant.

• Major components of power system such as circuit Breakers,  Switches fuse unit, contactor over load relays, its specification, application, selection criteria functioning.

• Architecture of motor control center & LT Panel specification & Application of MCB & MCCB, HRC fuses.

• Control system, Selection of control transformer function of relays & logics.

• Motor starters, Components, Function of each component.

• Wiring of panels practical, PLC controlled automation model & motor starters.

Digital Marketing Training Outline :

Learning Outcome 
* Create and/or improve a strategy for measuring and improving digital media effectiveness 
* Review current approaches and identify areas for improving performance
* Search engine optimization (SEO), pay per click (PPC) marketing including Google AdWords, LinkedIn Ads and Facebook Ads 
* Social media including Facebook, Twitter, blogging, etc. 
* Online advertising including ad networks and behavioral targeting 
* Email marketing including deliverability 
* Site content and copy 
* Digital Marketing Strategy and Planning

Course Content 
* Digital Marketing Overview 
* SEO – Search Engine Optimization 
* Google AdWords – Search Engine Marketing | Display Advertising 
* Google+ Local & Google Places – Connecting your business with local customers 
* Inbound Digital Marketing Concepts and Implementation 
* Social Media Marketing – Strategy | Blogs | Facebook | Twitter | LinkedIn | Google+ 
* Video Marketing – YouTube 
* Facebook & LinkedIn Advertising 
* Email Marketing 
* Google Analytics – Track your success

Programme Name: CERTIFICATE IN DIGITAL MARKETING ( CDM) :

ESTIMATED COSTING:  AED 1100/- 8 Hours

Build Your Web Presence Duration- 1 Hr

•        Choosing Your Online Presence
•        How Websites Work
•        Key Website Ingredients
•        Websites and Your Business Goals
•        Websites do’s and don’t’s

Get Discovered with Search Duration- 1 Hr

•        Intro to Search Engine Optimization
•        The importance of SEO plan
•        The Seo Process
•        How to Choose Keywords
•        Setting realistic SEO Goals

Be noticed with Search ads Duration- 2 Hrs

•        Introduction to SEM marketing
•        The SEM Auction
•        What make a good keyword
•        Make your ads stand out

Get noticed with Social Media -2 Hrs

•        Social media basics
•        The right Social media sites for you
•        Setting your goals for Social Media
•        Getting on Social Media- Facebook & linkedin Marketing Techinques

Infinite Possibilites of Mobile -1 Hr

•        The evolution of Mobile Devices
•        Understanding Mobile Web and Mobile Apps

Analytics -1 HR

•        What is Web Analytics
•        Make Web analytics work for you
•        Tracking Specific goals with Web Analytics

ADVANCED DIGITAL MARKETING PROFESSIONAL PROGRAMME ( ADMP)

Session offers a practical guide to the core techniques in digital marketing.

3 days- 14 HOURS- ESTIMATED COSTING:  AED 1550/-

Workshop Deliverables:

1)   Introduction On Digital Media /Trends / Growth/ Market Share etc- 1 Hour

•        New Business Models in the Digital Economy
•        Reputation and Reviews: Online Advertising
•        Emotions and Digital Advertising- The initiation story
•        Digitally Trending
•        The Story of Market Shares

2)   Social Media Marketing- Creation/ Content/ Marketing/ Lead Generations- 4 Hrs

•        The Pillars of Social Media Marketing- Read, Create , Share, Discuss
•        Align Content Development With Social Media Metrics and Goals

Facebook – The Art & Science

o   Posts & Boost

o   Marketing – Adverts

o   Remarketing

o   Lead Generation Tools

o   Designing & Creating Effective Posts

o   Marketing Offer – Attractive / Relevant Offer

o   Landing Page – Offer’s details with form

o   Conversion Page – Thank you page

Optimizing Twitter

o   The Hashtag Wonder

o   The Twiterattis

o   Create relevant audience

o   Follow the followers

Instagram

o   Create Stories

o   Content & Ad creation

o   Beautify your strategy

Blog

o   Art or Science

o   Monetize Blogging

o   Identify & create Keyword Rich Content

o   Self Hosted Blogging- Tips & tools

o   The content & keyword calender

Linkedin :

o   The B2B dynamics

o   Page & Ad Creation Techniques

o   In mail advertising

o   Best Practices in Linkedin

•        Optimizing YouTube videos
•        Social Media Updates- Tips & tricks
•        Creating Awsome Designs
•        Scheduling your social media updates
•        The 80/20 Rule
•        HootSuite – to automate your social media tasks
•        PostPlanner – finding relevant content easily to share with your prospects

3.Social Media Marketing – Strategy Building- 2 hours

•        Creating a Digital Road map
•        Creating ROI driven strategies
•        Social Media Checklist
•        Social Follow & Social Sharing
•        The art & science of Creating Engagement
•        Target Audience-Decoding
•        Behavioral  targeting & approach
•        The perfect recipe for social media posts
•        Social Media Plugins to be incorporated with your website
•        Social Media Apps – a brief introduction

2)     M-commerce- Overview & Trends ( Mobile)-1hour

o   Now & future- Trends

o   Offline & Online Convergence

o   Social Commerce vs.Buy Buttons

o   Mobile Web Vis-à-vis Apps

o   Successful Brand Stories

o   Creating Mobile Moments

o   Loyalty, Coupons & Rewards

3)     Email marketing- Concept & implementation- 0.5 hrs

•        Trending Techniques
•        Effective Available Tools

4)     Google Ad-words-Search Engine Marketing/ Display Advertising- Overview / Google+ Local & Google Places – Connecting your business with local customers – 2 hrs

•   Setting up Google AdWords Campaigns
•   Content Structuring
•   Understanding Quality Score
•   Finding and selecting the right Keywords
•   Ads and Ad Groups
•   Organizing Ad Groups
•   Creating Effective Ads
•   Optimizing Landing Pages
•   Bid Management
•   Negative Keywords
•   Analytics – Measure and fine-tune

5)   SEO – Search Engine Optimization – Overview- 2 Hrs

•        What & Why- SEO?
•        Keyword Research & Analysis
•        Algorithms- Concept & Implementation
•        On Page/Off Page Optimization
•        Google Trends

6)   Decoding Google Analytics- 1.5 Hour

•        Understanding Dashboard – Audience | Advertising | Traffic Source | Content | Conversions
•        Taking decisions based on Analytics Reporting
•        Defining Business Goals and Objectives
•        Measuring Tools and Methods
•        Measuring your Site’s ROI
•        Getting Started with Google Analytics
•        Introduction to Goal Conversion – Tracking the Conversions
•        Tracking Social Media Traffic – Advanced Segmentation
•        Tracking Phone Calls with Google Analytics
•        Integrating your Google AdWords campaigns into Google Analytics

Key Take Aways:

• Build Effective Online Portfolio for your brands
• Secure relevant/ targeted leads for your business
• Optimize sales & marketing efforts / Spend for your business.
• Successful online marketing case studies
• Facebook Re-marketing- How to Convert Visitors to Consumers 
• Integrated Case Studies- Understanding & implementation
• Group Fun While @ Learn

Who Can Attend:

• Working Professionals- Sales/ BD/ Marketing 
• Entrepreneurs
• Product/ Brand Managers
• Business Owners- Small & Medium Sized
• Digital Marketers

CERTIFIED MASTER IN DIGITAL MARKETING ( CMDM)

Course Duration – 24 hours ( 5 days) ESTIMATED COSTING-  AED 2600

Digital Marketing Training Program

This Digital Marketing Training Program provides a detailed understanding about Digital Marketing concepts, strategies and implementation, including planning a website, website promotion, email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and integrating digital marketing with traditional marketing.

This course is for anyone (marketers, managers and individuals) who wants to understand the key elements of building an effective digital marketing campaign. Covering best practice and using case studies throughout, the session offers a practical guide to the core techniques in digital marketing. Online tools and reference materials are highlighted throughout, enabling delegates to leave with solid hands-on knowledge that they can implement immediately upon return to the office.

Learning Outcome

•       Create and/or improve a strategy for measuring and improving digital media effectiveness
•       Review current approaches and identify areas for improving performance
•       Search engine optimization(SEO), pay per click(PPC) marketing including Google AdWords, LinkedIn Ads & Facebook Ads
•       Social media including Facebook, Twitter, blogging, etc.
•       Online advertising including ad networks and behavioral targeting
•       Email marketing including deliverability
•       Site content and copy
•       Digital Marketing Strategy and Planning

Course Content

•       Digital Marketing Overview
•       SEO – Search Engine Optimization
•       Google AdWords – Search Engine Marketing | Display Advertising
•       Inbound Digital Marketing Concepts and Implementation
•       Social Media Marketing – Strategy | Blogs | Facebook | Twitter | LinkedIn | Google+
•       Video Marketing – YouTube
•       Facebook & LinkedIn Advertising
•       Email Marketing
•       Google Analytics – Track your success

 Introduction to Digital Marketing- 2 hours

A brief overview about digital marketing and all relevant set of activities:

•       Integrated marketing- The Phygital
•       Fundamentals on the primary asset- your website
•       Skill development in digital marketing
•       Social Media Marketing- Welcome the Social World
•       Global trends in Digital Marketing
•       Digital channels- Paid, Owned and Earned

Search Engine Optimization- 3 hours

•       What is SEO?
•       Why SEO?
•       How Search Engine works?
•       Google’s Algorithms
•       Does SEO take time to see results?
•       21 SEO Tips that every website owner, designer, blogger and content writer need to know!

1.      Keyword Research

•   Brainstorming – Think and discuss them first!
•   Google Suggest
•   Semantic Search
•   Google Keyword Planner
•   Google Trends – Finding Search Trends | Most Search Terms
•   How to translate keywords?

2.      Organizing the keywords
3.      Writing Headlines (Page Titles) with examples
4.      Writing Summary (META Descriptions) with examples
5.      META Keywords are no more!
6.      Optimizing Page Content

•   What is keywords stuffing?
•   Optimizing Page Content (body)

7.      SEO for Images
8.      Structuring the Content

•   SEO-friendly URL Structure
•   Plan your Site’s Hierarchy
•   Breadcrumb Navigation

9.      Internal Linking – Site Navigation
10.   How Google reads our pages?
11.   Backlinks – the latest trends
12.   Links from YouTube Videos
13.   Social Media Links

•   Manual Sharing
•   Social Media Sharing

4.   HTML Improvements using GWT
5.   Who is linking to us?
6.   Fixing bad links
7.   Users’ Engagement

•   Links to Related Stories
•   Enable Social Sharing
•   Embedding videos
•   Enabling site search feature
•   Bounce Rate & Visits’ Duration
•   Self-hosted Blog

8.   Blended SEO
9.   Optimizing Social Media Updates
10.   Optimizing YouTube Videos
11.   Some Extra Tips

Video Advertising Using You-Tube- 2 hours

•       Measurement and Optimization
•       YouTube - why you need to be there?
•       YouTube format, tools and targeting
•       Video Campaign Creation
•       Video Campaign tracking and optimization
•       Video Ad performance and best practices
•       You Tube Analytics

Google AdWords & Google Analytics- ( 5 hours combined)

Google AdWords- 3 hours

•   Setting up Google AdWords Campaigns – that avails high ranking at low cost
•   Content Structuring
•   Understanding Quality Score
•   Finding and selecting the right Keywords
•   Campaign Setup procedure
•   Ads and Ad Groups
•   Organizing Ad Groups
•   Creating Effective Ads
•   Optimizing Landing Pages
•   Bid Management
•   Negative Keywords
•   Analytics – Measure and fine-tune

Google Analytics- 2 hours

Web Analytics using Google Analytics training course provides you with techniques to get the best possible return on the investment you have already made in your web site design, search engine optimization and marketing campaigns. This training covers the following topics:

•   Understanding Dashboard – Audience | Advertising | Traffic Source | Content | Conversions
•   Taking decisions based on Analytics Reporting
•   Defining Business Goals and Objectives
•   Measuring Tools and Methods
•   Measuring your Site’s ROI
•   Getting Started with Google Analytics
•   Introduction to Goal Conversion – Tracking the Conversions
•   Tracking Social Media Traffic – Advanced Segmentation
•   Tracking Phone Calls with Google Analytics
•   Integrating your Google AdWords campaigns into Google Analytics

DISPLAY ADVERTISING USING ADWORDS- 2 hours

•       Budgets and Bidding
•       Google Display Network and Partnerships
•       Double Click Ad Exchange and AdSense
•       Campaign Creation and Structuring for display
•       Keyword and targeting through display network
•       Campaign Metrics, Analysis and optimization

Advertising on Mobile- 2 hours

•       Importance of Mobile and Opportunities to Leverage
•       Key Objectives for Mobile Marketing
•       Ad Formats and Networks for Mobile
•       Mobile Site: Key Considerations
•       Mobile App: Key Considerations
•       Mobile specific bidding and targeting
•       Apps Marketing
•       Mobile Analytics, Reporting and Optimization

Email Marketing:

•       Identify the key concepts of email marketing
•       Identify the process for creating effective email marketing campaigns
•       Identify the optimization methods to improve performance

Content Marketing, Blogging and Social Media Marketing- 4 hours

•   Overview and some brief statistics
•   Social Media Marketing Strategy

o   Setting up Social Media Goals

o   Be Selective. Start Slow!

•   Find out where your targeted people connect
•   Popular Social Media Networks
•       Facebook Fans vs Talking about this
•       Boost Post
•       Facebook Graph Search – SEO for Facebook
•       Optimizing Twitter, LinkedIn, Google+ for Improving Search Visibility
•       Connecting Facebook with Twitter
•       Best Practices for LinkedIn Pages
•       Optimizing YouTube videos
•   Knowing your Audience
•       Setting up Facebook Ads for your targeted demographics / their interests
•       Setting up LinkedIn Ads for your targeted industry / prospects
•       Google Alerts – Monitoring your brands, competitions, and industry trends using
•       TweetDeck – a monitoring tool similar to Google Alerts for Twitter
•       Hashtags –Best Practices & Tools
•   Inbound Marketing – Overview, Methodology & 2 Case Studies
•       Self-hosted Blogging – Tips & Tools
•       Ideas for Content Marketing
•       Content Curation
•       Content Calendar
•       Search Trends and finding relevant questions to be answered
•   Implementing Social Media / Engaging your Audience
•       Tips to write social media updates
•       What & When to Post
•       Creating & Editing Amazing photos for your social media update without knowing graphic designing
•       Social Media Images’ Dimensions
•       Scheduling your social media updates
•       The 80/20 Rule
•       HootSuite – to automate your social media tasks
•       PostPlanner – finding relevant content easily to share with your prospects
•       The perfect recipe for social media posts
•       Social Media Checklist
•       Social Follow & Social Sharing
•       Social Media Plugins to be incorporated with your website
•       Social Media Apps – a brief introduction
•   Measuring Success
•       Fans, Likes, Comments & Share
•       Using Google Analytics to track performance
•       Bounce Rate, Time Spent on Site and Conversions!
•       Tracking Offline Conversions
•   Viral Videos Examples
•   Great Resources to continue learning!

Integrated Digital Marketing Campaigns- Facebook & Linkedin Marketing

•   Understand the concept of integrated digital marketing
•   Identify why integrated digital marketing is important
•   Identify the process of integration
•       The Concept of Leads
•       Adverts Vs. Adwords
•       Concept of Creative Advertising through Facebook
•       Campaign Management tricks & tools
•       Building CAMPAIGN Strategy
•       Campaign Types & Styles
•       B2B vs B2C

Highly relevant case studies

Letter of credit training in dubai

• Banking Activities in general
• Chief banking activities
• Trade Finance
• Operational banking activities
• International Trade
• Scope of International Trade
• Banks role to support International Trade by trade finance
• Trade Finance Products
• Letter of credit - Import
• Letter of credit- export
• Definition: Letter of credit Types of LC
• Parties involved in L/C
• LC opening procedure in banks
• UCP-600 (To eliminate risk)
• Scope of UCP
• Shipping documents to clear goods from port
• Shipping guarantees
• Trust receipts financing (LC +Open A/C)
• Collection products
• Collection documents
• L/C Discounting at bank risk or customer Risk (with recourse and without recourse)
• Factoring /Invoice discounting