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Programme Name: CERTIFICATE IN DIGITAL MARKETING ( CDM) :

ESTIMATED COSTING:  AED 1100/- 8 Hours

Build Your Web Presence Duration- 1 Hr

  •        Choosing Your Online Presence
  •        How Websites Work
  •        Key Website Ingredients
  •        Websites and Your Business Goals
  •        Websites do’s and don’t’s

Get Discovered with Search Duration- 1 Hr

  •        Intro to Search Engine Optimization
  •        The importance of SEO plan
  •        The Seo Process
  •        How to Choose Keywords
  •        Setting realistic SEO Goals

Be noticed with Search ads Duration- 2 Hrs

  •        Introduction to SEM marketing
  •        The SEM Auction
  •        What make a good keyword
  •        Make your ads stand out

Get noticed with Social Media -2 Hrs

  •        Social media basics
  •        The right Social media sites for you
  •        Setting your goals for Social Media
  •        Getting on Social Media- Facebook & linkedin Marketing Techinques

Infinite Possibilites of Mobile -1 Hr

  •        The evolution of Mobile Devices
  •        Understanding Mobile Web and Mobile Apps

Analytics -1 HR

  •        What is Web Analytics
  •        Make Web analytics work for you
  •        Tracking Specific goals with Web Analytics

Online Assessment Test

Testimonials

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